Welcome to the Second Floor.
Here you will gain insight by watching snippets of conversations had with AIA California Council’s Executive Vice President, Paul Welch. The intention is to bring observation, articulate enigmas, and give more detailed commentary on timely and important issues within the architecture profession. Look for these bi-monthly videos on our website every other Tuesday.
In this first episode, the subject of the Repositioning Initiative comes into clearer focus. The purpose and the thought behind the movement is identified for any who are still unsure of what it means exactly. Below is the first in a series of videos to come.